The event ApritiModa, a weekend on which it is possible to discover the least known and most secret places of the world of fashion, is being held for the fourth year.

An event at which creativity, ingenuity and know-how are able to give rise to one of the highest expressions of Made in Italy, recognized all over the world. Opening the doors of fashion houses signifies providing people with a unique opportunity to see the extraordinary beauty of these locations. It means revealing their extraordinary heritage of skill, quality and expertise. It signifies assembling, piece by piece, the mosaic of the most beautiful country in the world.

On Saturday 24 and Sunday 25 October 2020 ApritiModa will be opening a hundred doors, from the north to the south of the country. A journey through Italy to discover, get to know and fall in love: with the great names that are our banner in the world and with the crafts that exist and are maintained only here.